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Get More Facebook Views

Leave a Comment / Social Media / By Mike Knapp

Here’s a quick tip for getting more views on your Facebook page posts. When you share a link on Facebook and don’t link it then you will get greater organic reach. Facebook doesn’t like sharing stuff that will take the user off of Facebook…here’s why. I don’t think it’s any secret that Facebook makes money from paid ads, the longer a user …

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Making Memorable Facebook Posts

Leave a Comment / Social Media / By Mike Knapp

Marketing Your Past Facebook Posts If you want people to remember a certain post here’s a powerful marketing tip: repeat it!  Sure, you can reword it a little and pep it up with a zippy new (and memorable) pic, but don’t be afraid to repeat a good post. One of the most common misconceptions about posting on …

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A New SEO Mandate

Leave a Comment / SEO (Search Engine Optimization) / By Mike Knapp

The following article touches on something near and dear to my heart – making the web experience better for the user by driving SEO marketing into the realm of the buyer’s perspective and real needs rather than merely piling in keyword-rich text. The newer algorithms require that content writers become better versed in UX (user-experience) writing. If you write …

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Optimize SEO with Google Plus

Leave a Comment / SEO (Search Engine Optimization), Social Media / By Mike Knapp

Optimize Your Social Media It is sometimes difficult, I know, just to keep up with posting to one’s own Facebook page. Even as I type this I am acutely aware that I have been building websites, managing SEO, creating Facebook posts and ads, writing articles, fixing email DNS problems, etc., all for other people’s businesses.  And …

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Use Facebook to grow your business

Increase Post Engagement with Personal Happenings

Leave a Comment / Social Media / By Mike Knapp

A sure-fire way to boost post engagement on Facebook is to occasionally post a “personal happening” – maybe once or twice per week on your business page. Something like, “I just tried guacamole for the very first time and loved it. Now I feel like a dork for not trying it sooner!” You will typically …

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Free & Easy Google Advertising

Leave a Comment / Digital Marketing / By Mike Knapp

Don’t miss out on the amazing free advertising Google offers you! A few years ago I set up and optimized the free Google My Business listing for one of my local clients. They operate a fairly unique brick and mortar store where they sell landscape supplies and stone veneers for homes and businesses.  And just by simply implementing this …

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