Phone with Google My Business Listing displaying maps.

Why is Google My Business more important than Social Media?

Over the past decades, social networks have become an increasingly integral part of people’s lives, and it isn’t difficult to see, especially since there are over 2.77 billion users across the globe. While Google’s attempt at its blend of social networks in the form of Orkut and later Google+ where shuttered, unknown to many people, …

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Illustration of Web Design Company at Lake of the Ozarks

7 Tips to Find the Best Web Design Company for Your Needs

A great looking website can help your business. But a great performing website can make a world of a difference to your business. Whether you sell products online or provide services, your company’s online presence is often your client’s first impression of your business. That’s why it is imperative to hire a web design company …

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Leonardo Dicaprio business meme saying, "Let's make money together."

How to Make Memes for Your Business and Use Them Effectively

I mean, really, who doesn’t love a good meme? After all, most people use social media for entertainment. B2C marketers (business-to-customer) and business owners will do well to remember this and use their social media channels accordingly. And to that end, a good meme definitely offers fun and laughs. In fact, memes are one of …

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SEO and Search Engine Optimization displayed on a computer screen with digital marketing phrases posted on notes on the wall behind it.

Why SEO Marketing is So Effective for Local Small Businesses

If you are a small business owner or doing a startup business, or even a micro business or side-hustle, the advantages and benefits to SEO marketing for you are significant. That’s why we’re providing this free guide to SEO marketing. First, we suggest that you stop for a moment and just think about the huge …

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How to use a Pinterest Business Account to get free website traffic.

Get Free Website Traffic with a Pinterest Business Account

I have recently fallen in love with Pinterest. And it’s not because I’m infatuated with it as a social platform, even though it really is quite fun and helpful. It’s because I’ve discovered that it’s surprisingly effective for getting free traffic to my website. Even though I haven’t yet dived terribly deep into it, I …

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An overview of the best free website builders

Website Builders: What Website Builder is Best for You?

I’m a believer in the advantages offered by professionally built websites (see our recent article). And this is honestly not just because I build websites for a living. No, rather it’s because I’ve experienced the difference in income that a professionally designed website affords. In fact, this article is reminiscent of the reasons that I …

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A good branding strategy improves Business performance.

What (Really) Goes into Branding That Works?

In the past, your standard branding strategy would revolve around the logo and some stationery. Today, there is a lot more involved in building a brand. The process is more complex primarily because digital platforms have meant that creating a brand now requires a multipronged approach. Businesses, in addition to using traditional touchpoints like flyers …

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